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PPC

Need to get more business fast? You might want to consider pay-per-click (PPC) advertising.

PPC AND GOOGLE ADS

Grow your business quickly through Google Ads.

PPC, or Pay Per Click, is a form of advertising used on search engines. As the name states, you only pay when a customer clicks on your ad. You won’t pay for people simply seeing your ad. This means you’ll only be paying for results, not just for people seeing your ad.

As it is pay per click, there is no minimum budget for advertising, so Google Ads are open to businesses of all sizes. Simply decide on a budget for your campaign and you won’t spend any more. Google Ads are a quick and cost-effective way to increase your sales.

Our paid advertising specialists will undertake techniques such as keyword research, audience optimising, geo-targeting, budget optimisation and more to ensure your campaign gets the best value for money. We will continue to monitor and optimise the ad campaign to get you the best results.

If you are an e-commerce company, we can use Google Shopping to ensure your products are getting increased sales.

Google Shopping means your products won’t be lost amongst the other websites – your product images and prices will be displayed at the top of the results page. This gives customers a direct link to your product and website.

PPC is the must-have digital marketing strategy for businesses. Patch Agency will work with you every step of the way to get you the results you need.

Our Services

Grow your business quickly through Google Ads.

PPC, or Pay Per Click, is a form of advertising used on search engines. As the name states, you only pay when a customer clicks on your ad. You won’t pay for people simply seeing your ad. This means you’ll only be paying for results, not just for people seeing your ad.

As it is pay per click, there is no minimum budget for advertising, so Google Ads are open to businesses of all sizes. Simply decide on a budget for your campaign and you won’t spend any more. Google Ads are a quick and cost-effective way to increase your sales.

Our paid advertising specialists will undertake techniques such as keyword research, audience optimising, geo-targeting, budget optimisation and more to ensure your campaign gets the best value for money. We will continue to monitor and optimise the ad campaign to get you the best results.

If you are an e-commerce company, we can use Google Shopping to ensure your products are getting increased sales.

Google Shopping means your products won’t be lost amongst the other websites – your product images and prices will be displayed at the top of the results page. This gives customers a direct link to your product and website.

PPC is the must-have digital marketing strategy for businesses. Patch Agency will work with you every step of the way to get you the results you need.

BENEFITS OF RUNNING PPC MARKETING

Cost-effective

There is no minimum cost to run a PPC campaign. With PPC, you pay per click and are in control of your daily spend. The daily spend can be adjusted at any time to achieve the results you want.

Targeted

PPC ads can be targeted to a specific audience, such as people that live in a certain area, view ads on certain devices, certain genders and more.

Measurable

You will instantly be able to see how many people are seeing and clicking on your ads. Looking at this data allows you to adjust budgets or targeting options where necessary.

Customisable

At any time during the campaign you will be able to alter the text, targeting and budgets to help improve your results.

Quick

Unlike SEO, PPC delivers instant results. You won’t have to wait for months to see the results. Instead, you’ll instantly be able to see data from your PPC ads.

SOCIAL MEDIA PPC

PPC isn’t just for Google – you can run PPC campaigns across a variety of networks.

Patch Agency can run PPC ads for your business on Facebook, Instagram and Youtube.

Unlike Google Ads, ads on Facebook and Instagram allow you to visually promote your business through the use of photographs and videos. These ads will be displayed in a users newsfeed or stories. You’re completely in control over where the ads display and which platform – you can just use Facebook or Instagram, you’re not locked into both.

These platforms let you custom-create an audience – you can target people who live in a specific geographic area, are within a certain age group, or have certain interests. You can even exclude certain people from your target audience. This ensures that the people most likely to purchase from your business will see your advertisement.